Identity and Branding Services
In the fast-moving online realm, you need to create a brand identity that will stand out and remain relevant to your clients and visitors. As the authority on small business, we’ve helped hundreds of business owners create and re-imagine their brands to gain and sustain a competitive advantage in today’s market.
From logo creation to rebranding strategies, the experts at Newtek can help you relate your purpose, mission, and overall image in a way that will impact your organization through enhanced brand-awareness. Producing and maintaining an effective branding for your organization can lead to a dramatic increase in sales, and will affect your ability to understand the way your business is perceived online.
Your logo tells the story of your brand, and that story should be reflected in your logo’s design. The experts at The Small Business Authority will design and create a logo for you based on how you describe your business and how you want it portrayed.
Defining your brand and whom it targets is vital to the success of your business. Your identity should match your target audience and help differentiate you from your competition. The experts at The Small Business Authority can help you define your market and gain an advantage.
The strength of your brand will help define it, and its uniqueness will evoke an increased sense of identity for your organization. Understanding how your brand stacks up to your competitors’ brands is vital to your success. We can help you design a brand that is unique to your business, that strengthens your business, and that gives you a competitive edge.
In order for your brand to become recognizable, it has to be seen — and not just on your website and business cards. Your brand needs to be active in the social community through websites such as Facebook, Twitter, LinkedIn and Foursquare. If your brand is social, it will be far more visible to the people you’re targeting. We’ll get your brand integrated, connecting your website to social-media outlets and creating an identity that will strengthen your brand.